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Goodbye Clicks! πŸ‘‹ Boosting Reach And Performance With Google Display Ads πŸ“’ Transforming The Future Of Audience Engagement πŸ’
Mar 07, 2025

Goodbye Clicks! πŸ‘‹ Boosting Reach And Performance With Google Display Ads πŸ“’ Transforming The Future Of Audience Engagement πŸ’

Also: Prompt Engineering Is Complicated And Contingent

🎯 Location-Based Marketing: Connecting with Customers in the Right Place
Mar 04, 2025

🎯 Location-Based Marketing: Connecting with Customers in the Right Place

Also: 4 Ways To Reduce Your Google Ads Spend, 10 Creative Ideas For Location Based Marketing, And A Guide To Geo Targeting

Instagram Introducing 'Testimonials' ⭐️ Is YouTube Still An Underrated Marketing Channel? 😳 Not Appearing In Google AI Overviews Causes Significant Harm? 😬
Feb 28, 2025

Instagram Introducing 'Testimonials' ⭐️ Is YouTube Still An Underrated Marketing Channel? 😳 Not Appearing In Google AI Overviews Causes Significant Harm? 😬

Also: Anthropic Launches New AI Model That 'Thinks' As Long As You Want

πŸ“ˆ Marketing Resource Management: Optimizing Team Performance
Feb 25, 2025

πŸ“ˆ Marketing Resource Management: Optimizing Team Performance

Also: Zapier On Marketing Resource Management, And A Guide To MRM

Reddit Paywalls Are Coming! 🚫 Meta's New Brand Suitability Controls πŸŽ›οΈ Apple Maps Paid Search Ads Could Transform Local Business Marketing 🎯
Feb 21, 2025

Reddit Paywalls Are Coming! 🚫 Meta's New Brand Suitability Controls πŸŽ›οΈ Apple Maps Paid Search Ads Could Transform Local Business Marketing 🎯

Also: OpenAI Tries To 'Uncensor' ChatGPT

πŸ—£οΈ Voice of the Customer (VOC): Converting Feedback into Strategy
Feb 18, 2025

πŸ—£οΈ Voice of the Customer (VOC): Converting Feedback into Strategy

Also: 12 Methodologies To Generate Customer Feedback, How To Reply To Google Reviews, And The Difference Between VOC And Market Research

YouTube's Big Bets For 2025 🎰 Search Ads x Landing Page Navigation πŸ‘€ The Essential Guide To The Global State Of Digital πŸ’»
Feb 14, 2025

YouTube's Big Bets For 2025 🎰 Search Ads x Landing Page Navigation πŸ‘€ The Essential Guide To The Global State Of Digital πŸ’»

Yann LeCun Predicts Another AI Revolution In 3-5 Years

Andrew
πŸͺ Zero-Party Data Marketing: Building Direct Customer Relationships in a Cookie-less World
Feb 11, 2025

πŸͺ Zero-Party Data Marketing: Building Direct Customer Relationships in a Cookie-less World

Also: Creating A Data Advantage In Marketing, And How Sell Side Curation Is On The Rise

LinkedIn Video Uploads Jump 36% 😱 Instagram And TikTok Now Lead Buying Journey For Gen Z  πŸ›οΈ New Performance Max Tools And Updates πŸ₯³
Feb 07, 2025

LinkedIn Video Uploads Jump 36% 😱 Instagram And TikTok Now Lead Buying Journey For Gen Z πŸ›οΈ New Performance Max Tools And Updates πŸ₯³

Also: OpenAI Unveils Agent For 'Deep Research'

Andrew
πŸ“Š Customer Data Platforms: The Foundation of Modern Marketing Intelligence
Feb 04, 2025

πŸ“Š Customer Data Platforms: The Foundation of Modern Marketing Intelligence

Also: How To Choose The Best CDP Platform

Andrew
Google Opens Meridian To All Users πŸšͺ YouTube Testing Cost Per Hour Masthead ⏲️ Threads Is Getting Ads 🧡
Jan 31, 2025

Google Opens Meridian To All Users πŸšͺ YouTube Testing Cost Per Hour Masthead ⏲️ Threads Is Getting Ads 🧡

Also: Meta AI Will Use Its 'Memory' To Provide Better Recommendations

πŸ“ˆ Account Based Marketing: A Strategic Guide to High-Value B2B Growth
Jan 28, 2025

πŸ“ˆ Account Based Marketing: A Strategic Guide to High-Value B2B Growth

Also: Navigating The Intersection Of ABM And Demand Gen, A Short Guide To B2B Copywriting, And The Ultimate Guide To Performance Marketing

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The twice weekly newsletter that makes you a better marketer. Roundups on Friday. Deep dives on Tuesday. Keep up with the latest news, tactics, strategy, and content.

Marketing Machine

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