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Marketing Machine

The twice weekly newsletter that makes you a better marketer. Roundups on Friday. Deep dives on Tuesday. Keep up with the latest news, tactics, strategy, and content.

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Amazon Unveils AI Powered Pause Ads ⏸️ Bringing EQ And IQ To Marketing 🧠 YouTube Introduces Interactive Product Feed For Shoppable TV 📺

Amazon Unveils AI Powered Pause Ads ⏸️ Bringing EQ And IQ To Marketing 🧠 YouTube Introduces Interactive Product Feed For Shoppable TV 📺

Also: The Effect Of ChatGPT On Students' Learning Performance

🔋 The Power of User-Generated Content in Modern Marketing

🔋 The Power of User-Generated Content in Modern Marketing

Also: UGC Strategy, And 10 Hot 2025 UGC Trends

LinkedIn Takes First Step Toward Creator Monetization 🦶 Google Tests Serving Ads In Third Party Chatbots 🤖 Google To Show Who Actually Pays For Ads 🥸

LinkedIn Takes First Step Toward Creator Monetization 🦶 Google Tests Serving Ads In Third Party Chatbots 🤖 Google To Show Who Actually Pays For Ads 🥸

Also: What OpenAI's Restructuring Plan Means For Its Corporate Future

🕹️ Interactive Content: Engaging Audiences In The Participation Age

🕹️ Interactive Content: Engaging Audiences In The Participation Age

Also: Great Ideas For Exciting Social Media, And What Is Advergaming And Will It Work For Your Business?

Video Just Killed The Upfront Star 😵 Finally Transparency Concessions From Google 👀 Digital Video Ad Spend To Grow 14% In 2025 📈

Video Just Killed The Upfront Star 😵 Finally Transparency Concessions From Google 👀 Digital Video Ad Spend To Grow 14% In 2025 📈

Also: Welcome To The Era Of Experience

🎛️ Dynamic Content: Personalizing At Scale

🎛️ Dynamic Content: Personalizing At Scale

Also: A Marketers Guide To Personalization, And The Value Of Getting Personalization Right Or Wrong Is Multiplying

Google Won't Ditch Third Party Cookies After All 🤦‍♂️ Improving Search Ads Relevance 🎉 Threads Begins Testing Ads 🧪

Google Won't Ditch Third Party Cookies After All 🤦‍♂️ Improving Search Ads Relevance 🎉 Threads Begins Testing Ads 🧪

Also: UAE To Use AI For Writing Laws

⛑️ Cause Marketing: Aligning Your Brand with Purpose

⛑️ Cause Marketing: Aligning Your Brand with Purpose

Also: The 4 Types Of Cause Marketing, And 14+ Cause Marketing Examples

Google Has An Illegal Monopoly! 😬 Reddit's New Partners Page 🤝 Google Ad Strength Guide Best Practices 🏆

Google Has An Illegal Monopoly! 😬 Reddit's New Partners Page 🤝 Google Ad Strength Guide Best Practices 🏆

Also: Apple Rebrands Part Of Ad Business In Major Expansion

🧠 Neuromarketing: Leveraging Brain Science for More Effective Campaigns

🧠 Neuromarketing: Leveraging Brain Science for More Effective Campaigns

Also: The Power Of Passions And Consumers' Emotional Bonds, And 20 Neuromarketing Techniques For Better Converting Copy

BeReal Launches Advertising Platform 🤳 Outsmart Google Ads 🤔 Emotions Rule Brand Loyalty 🎭

BeReal Launches Advertising Platform 🤳 Outsmart Google Ads 🤔 Emotions Rule Brand Loyalty 🎭

Also: The Marketer's No-Nonsense, A To Z Guide To All Things AI

🧘 Mastering Influencer Marketing: Strategies for Authentic Partnerships

🧘 Mastering Influencer Marketing: Strategies for Authentic Partnerships

Also: How To Enter A New Market With Influencer Marketing, Organically Sourcing Influencers, And 7 Influencer Tasks To Automate And 5 You Shouldn't

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